Case Study

Cannon Hall Farm

About the Business

Cannon Hall Farm opened to the public in 1989. Since then, the farm has adventure playgrounds, a gift shop, farm shop, two restaurants and an indoor playground – and is now one of the largest farm attractions in the UK!

Cannon Hall was a finalist in The Best Large Attraction Award at The White Rose Awards 2014 and 2015 and won the The Innovation award for its new farmyard at the National Farms for Schools Awards 2015.

card machine for small business

Why did Cannon Hall Farm approach Yorkshire Payments for help?

As a rapidly growing tourist attraction with thousands of transactions being processed every day, the team at Cannon Hall was struggling to track which visitor spot on the estate each payment was coming from.

Cannon Hall approached Yorkshire Payments and asked us to help them solve this by implementing a system that would give the team transparency across all transactions and the ability to track where each payment had come from.

What solution did Yorkshire Payments provide?

In order to address the problem, we set Cannon Hall up with multiple merchant identification numbers (MID), providing each location on the estate with a unique MID.

We have also provided around 60 contactless card payment terminals for customers to use in the farm shop, gift shop, dog café restaurant and play gym.

What impact has this made at Cannon Hall Farm?

The team at Cannon Hall now has total visibility into where each payment has come from, meaning that bookkeeping and financial projects can now be carried out much more efficiently as all the required information is easy to access and readily available.

David Mott at Cannon Hall Farm, said:

“We have been with Yorkshire Payments for around 9 months and any teething problems we may have had were dealt with very quickly. The initial bank proposed by Yorkshire Payments didn’t suit our shut off times so they quickly changed us to another processing bank who suited our needs very well. We are very happy and would highly recommend.”